Last year, I did a job for our local Greater Vancouver Professional Theatre Alliance–publicity for their annual World Theatre Day … More
Author: Rebecca Coleman
Using Video to Promote your Show
Rebecca is a contributing columnist and founder of Rebecca Coleman Marketing and Media Relations, a Vancouver PR company. She blogs … More
The Art of the Business 11 – What??!? I need another photo shoot?
Last month, I wrote a post on the importance of having a good publicity photo. This month, I talk about … More
The Art of the Business Part 10 – The importance of a good publicity photo
If you are producing a play, you know you need them. Gone are the days of putting the word out … More
Spinning off….
Well, it is with excitement, trepidation and a big, deep breath that I make this announcement: I am spinning off … More
Dishpig and Mr. Fox: The Final Four Farewell
by guest blogger Rebecca Coleman. Okay, first off, apologies for the liberal use of alliteration. But that stuff has been … More
The Art of the Business 9: Creating Meaningful Blog Connections
On August 10, 2008, in the wee small hours of the morning, a propane station blew up in Toronto. The … More
The Art of the Business Part 8: Becoming more Bloggable
Last month I talked about the basics of starting your own blog. In this month’s column, the second of three … More
The Brave New World of Marketing in Web 2.0
By guest blogger Rebecca Coleman According to Wikipedia, Web 2.0 is a term describing the trend in the use of … More
Is there really such a thing as “No publicity is bad publicity”?
By guest blogger Rebecca Coleman Quite a little brou-ha-ha going on these days in T.O. The Summerworks Theatre Festival, which … More
The Art of the Business Part 7: Welcome to the Blogosphere
To listen to the interview in its entirety, click here. (27 minutes) If you are reading this, you already have … More
Facebook is my friend, except…
A couple months ago, I wrote a column on using the social networking tool Facebook to promote your artistic practice. … More
The Art of the Business Part 6: Managing your Flow…
For a downloadable or streaming audio podcast of this article, click here. A bunch of years ago, when Julia Cameron … More
The Art of the Business, Part 5: Staking out your Spot on the Web
For a downloadable or streaming audio podcast of this article, click here. Over the last few months, I’ve been exploring, … More
The Art of the Business, Part 4 – Repeat After Me: “Facebook is my Friend”
For a downloadable or streaming audio podcast of this article, click here. You could not possibly be a bigger holdout … More