Pi Theatre has announced a lovely little promotional night: they have designated the Friday, May 8 performance of John and Beatrice as a Singles Night. Utilizing the cozy lounge and outdoor terrace of the PAL theatre in Coal Harbour, they’re hosting a post-show Mixer for all guests should they choose to hand out and mix. Cute.
They’re also doing some cool guerilla marketing; stapling mock lonely hearts ads to telephone poles around town with pull-tabs that direct you to information on the play. And I only know about this because a friend of mine saw one and totally fell for it, and had to tell me about it. Nice work guys.
Here’s director Del Surjik talking about the work:
Simon, I’ve not the foggiest idea what you’re talking about.
what a great idea!!!